Design is paramount:

we all very well know that first impression is very important to everyone because we never get a second chance to create it! The same should be true for your Web site. The overall look and feel of the site is the first thing your visitors notice. That is why all the sites we create look professional and attractive.

Navigation should be intuitive.

Visitors are more frustrating when not able to find right information . Visitors donot have much time to read your full website. So make your navigation simple readable where can visitor find starting point as per his / her requirement.

Color choice is critical.

The most important rule in web design is that your web site should be easy to read. What does this mean? You should choose your text and background colors very carefully. You don’t want to use backgrounds that obscure your text or use colors that are hard to read. Dark-colored text on a light-colored background is easier to read than light-colored text on a dark-colored background.

You also don’t want to set your text size too small (hard to read) or too large (it will appear to shout at your visitors). All capitalized letters give the appearance of shouting at your visitors.

Keep the alignment of your main text to the left, not centered. Center-aligned text is best used in headlines. You want your visitors to be comfortable with what they are reading, and most text (in the West) is left aligned.

Make use of the full browser window.

People with large monitors typically don’t like seeing all the content of a Web page crammed into one tenth of their screen. Most sites created by Sharpened Productions scale to fill the browser window so that people with monitors of all sizes can make the most out of their screen real estate. If you need to use a fixed size, you can count on most visitors using a resolution of at least 1024×768.

Develop for multiple browsers.

Despite what Microsoft would like you to believe, not everybody on the Web uses Internet Explorer on a Windows-based PC. That is why we check our sites in multiple browsers on multiple platforms — to make sure everything appears uniformly. It is always best to catch problems ahead of time instead of relying on visitor complaints.