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Search Engine Marketing Services

Engage our services to enhance your brand's visibility and attract more traffic to your website. With our assistance, you can leverage a variety of paid advertising options within search engines, allowing you to reach out to individuals who are actively seeking businesses like yours.

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15+ Years of Experience

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Search Engine Marketing(SEM) involves utilizing the power of internet search engines to bolster a business’s online presence. This approach involves leveraging paid resources to attract the maximum number of visitors to your website.

SEM is a dependable marketing tool that offers a rapid, straightforward, and economical solution for driving a steady stream of traffic to your website. It is particularly effective if your business is struggling to attract organic traffic through traditional SEO methods alone.

By combining search engine optimization techniques with paid advertising strategies, SEM can produce fast and effective outcomes for your business.

WHAT AND WHY OF SEM WEB MARKETING

Amar Infotech is a web development and digital marketing agency that provides SEM web marketing services. In the context of Amar Infotech, SEM refers to the use of paid search advertising to promote a business or website online.

The goal of SEM web marketing at Amar Infotech is to help businesses increase their online visibility, drive more targeted traffic to their website, and generate more leads and sales. By using paid search ads, Amar Infotech can help businesses reach their target audience quickly and effectively, delivering measurable results and a strong return on investment.

Amar Infotech’s SEM services include keyword research, ad creation and optimization, bid management, and reporting and analysis. Their team of SEM experts can help businesses create effective ad campaigns that are tailored to their specific industry and target audience. By continuously monitoring and refining their campaigns, Amar Infotech can help businesses get the most out of their SEM web marketing efforts.

Overall, SEM web marketing is an effective way for businesses to increase their online visibility and drive more traffic to their website. With Amar Infotech’s expertise in SEM, businesses can achieve their digital marketing goals and grow their online presence.

Features of Search Engine Marketing

  • Paid Search Advertising:

SEM involves creating and running paid search ads that appear at the top of the search engine results page when a user types in a relevant query. These ads are usually based on a pay-per-click (PPC) model, which means that advertisers only pay when a user clicks on their ad.

  • Keyword Targeting:

SEM enables businesses to target specific keywords and phrases that are relevant to their products or services, ensuring that their ads are shown to users who are actively searching for them.

  • Cost Control:

With SEM, advertisers have complete control over their advertising spend, including setting budgets, bids, and ad targeting parameters.

  • Measurable Results:

SEM provides measurable results that can be tracked through metrics like click-through rate (CTR), cost per click (CPC), and conversion rate. This enables advertisers to measure the ROI of their advertising spend and make data-driven decisions about future campaigns.

  • Customizable Ad Formats:

SEM offers a range of ad formats, including text ads, display ads, and shopping ads, that can be customized to suit the advertiser’s needs and goals.

  • Targeted Audiences:

SEM enables businesses to reach targeted audiences based on factors like location, device type, and search history, increasing the likelihood of converting those users into customers.

Overall, SEM offers businesses a powerful tool for reaching their target audience and driving website traffic and conversions. By utilizing paid search advertising, keyword targeting, cost control, and measurable results, businesses can see a significant return on their advertising spend.

Better Brand Recognition

Search engine marketing (SEM) allows you to bid on highly relevant keywords that align with your customers' search intent. Google SEM enables you to feature your brand name prominently in ad headlines, URLs, descriptions, and extensions. These strategies increase your chances of appearing in prime Google search results, enhancing brand awareness and providing swift visibility for your products and services.

Increased Conversions

One major advantage of Google SEM is its ability to deliver quick results and fast returns on investment (ROI). With effective SEM strategies, you can see immediate sales and conversions, often within the same day. However, continuous optimization and updates to your campaigns are crucial to sustaining growth over time.

Precise Targeting

With over 30 billion Google searches monthly, only a fraction of these will match your audience. SEM allows you to use advanced targeting methods, such as geo-targeting, device-specific ads, and scheduling, to enhance ad performance and ensure your campaigns reach the right audience.

Enhanced Campaign Control

SEM gives you complete control over your campaign's budget, scope, and messaging. Unlike SEO, where search engines determine how results appear, Google SEM allows you to customize your calls-to-action (CTAs), adjust ad schedules, refine targeting, and manage other key aspects of your campaigns.

Measurable Results

SEM provides detailed analytics and performance tracking, allowing you to assess which ads generate the best results in terms of conversions, click-through rates (CTR), impressions, and other key metrics. This data helps you optimize future campaigns for better outcomes.

Boosted Organic Traffic

Since 93 percent of online experiences start with a search engine, higher visibility in search results puts your brand in front of potential customers. Leveraging SEM can drive more high-quality traffic to your website, complementing your organic search efforts.

Voice Of Customers

Understand what drives customer satisfaction and loyalty through their genuine feedback and insights.

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We've been working with Amar Infotech since 2014 on our project, Lyrics Guru. Their team provided top-notch Flutter Mobile App development along with a Laravel admin panel, perfectly meeting our needs.

Over the years, their consistent support and expertise have been invaluable to us.

We highly recommend Amar Infotech for their exceptional service and dedication to client success.

Happy Customer Recommends Top Sri Lanka Travel and Tour CMS Website Development CompanySatisfied Customer Reviews Best Travel and Tour CMS Websites in Sri Lanka

Hi, I'm Philipp Müller, CEO of a Tour and Travel Agency in Sri Lanka. We chose Amar Infotech to bring our website to life with their Tour Package Extranet Services.

hey delivered excellent service, developing a Laravel-based backend that allows us to create and customize our own tour packages easily.

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Client Testimonial - Best Travel App in the USA - Goeasyaviation and GoeasyticketPositive Feedback on Goeasyaviation and Goeasyticket Air Shipping, Flight, and Hotel Booking

Hello, my name is Tito. We would like to extend our gratitude to Amar Infotech for their invaluable assistance in developing our website and app.

They were extremely helpful throughout the entire journey, guiding us every step of the way. Their professionalism is second to none.

Thanks to them, we now have a fully functional Flight Booking website that perfectly meets our needs.

Professional Travel Website Development: Amar Infotech - Sammy Tours Positive ReviewTop-Rated Travel Website Agency: Sammy Tours Client Testimonial for Amar Infotech

I am the owner of Sammy Tours Sri Lanka, and I am thrilled with Amar Infotech for designing and developing my travel and tourism website.

They created a custom website that perfectly showcases our tour packages for Sri Lanka. Their expertise and dedication have significantly impacted our business.

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Why Amar Infotech ?

On-demand, Flexible

Select the ideal remote team tailored to your business needs.

Cost Benefit

Enjoy up to 30% savings with our competitive solutions.

Experts Talent

Leverage the expertise of over 100 skilled IT professionals.

Risk Free Delivery

Ensure success with agile project management and consistent, reliable outcomes.

Innovative Solutions

Benefit from cutting-edge technology and creative approaches that drive your business forward.

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Awards & Recognitions

Celebrating our journey of excellence with accolades that inspire us to reach new heights.

Amar Infotech Top Software Developers - Clutch
Top Software Development Company Amar Infotech - Goodfirms
Amar Infotech Best Company to Work with - GoofFirms
Top 10 Custom Software Development Company - Amar Infotech
Amar Infotech Top Rated Software Development Company
Top Web Development Company - Amar Infotech

Our Insights

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Global Presence & Representative

Expanding horizons with a global network of representatives dedicated to delivering excellence across borders.

India (HQ)

4th Floor, Sunrise Avenue, Stadium - Commerce Six Road, Ahmedabad, INDIA sales@amarinfotech.com

USA

AI Jones (Account Executive), Phoenix, AZ 85013, 1.623.205.2415 ajones@amarinfotech.com

Canada

Ronak Patel (Sales Person), 64 caranci crescent Brampton ON Canada ronak@amarinfotech.com

Australia

Jessica (Sales Person), 9 nirimba drive quackers hill nsw 2763 jessica@amarinfotech.com

UK

George (Sales Person) in London, UK george@amarinfotech.com

Netherlands

Adam (Sales Person) in Breda, Netherlands adam@amarinfotech.com